Maruchan Ramen Gum

Packaging + Advertisement
CLIENT
Hypothetical
Project Type
Packaging + Advertisement
Project Year
2021
Programs Used
Illustrator + Photoshop

Don’t cook the gum.

This was a fun project I got to do in class where the idea was to mix two totally different things. I took that as a chance to make something insanely gross look oddly appetizing. I wanted to take something familiar taste-wise and force it into a completely wrong yet familiar texture. With a simple image-dominant ad, Maruchan Ramen Gum is straight to the point — ramen gum with all the familiar flavors… yes including shrimp.

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